Mobile Industry Welcomes the Launch of Borland® C++BuilderX™

Borland Enhances Mobile Development Offerings. C++BuilderX to Address Increased Business Demand for Enterprise Mobile Applications.

SCOTTS VALLEY, Calif. - Sep 15, 2003 : Borland Software Corporation (Nasdaq NM: BORL) announced today the launch of Borland® C++BuilderX1,™ a new, pure C++ integrated development environment (IDE) featuring advanced enterprise mobile development capabilities, amidst broad industry support from organizations such as HP, Nokia, Sony Ericsson, Symbian and Virtio2. C++BuilderX is designed to assist the growing number of organizations that are extending their business infrastructures to include mobile applications and devices. It is also included as part of the latest Borland® Enterprise Studio for Mobile, also launched today, focused on application lifecycle management for the mobile market.

"C++BuilderX is designed to take business application development for mobile devices to the next level." explained JP LeBlanc vice president and general manager of mobile and C++ solutions at Borland. "We are helping to lower the barrier to entry, reducing the skill-level required to build mobile applications in C++. As businesses adapt their infrastructure to include mobile applications this will help drive the proliferation of robust mobile business applications in the workplace."

Fulfilling Market Need

According to research firm, Evans Data3, C++ is the most popular language for mobile and embedded computing today. Corporate enterprise accounts for 28% of all wireless development with most effort focused around applications addressing mobile Email, Wireless Portals, Sales Force Automation, Mobile positioning and customer relationship management. Moreover, IDC4 estimates that by the end of 2006, two thirds of the US worker population will be made up of people who are classified as mobile workers.

"Today, many developers are using complex, low level tools and libraries to deliver mobile applications. These development environments often hinder robust business application development," explained Rikki Kirzner, research director at analyst firm IDC. "A new environment offering business process support has the potential to help revolutionize the types of applications available for these workers in future."

IDC estimates that the world's leading mobile phone manufacturers including Motorola, Nokia, Samsung, Siemens and Sony Ericsson, who license the popular Symbian operating system; account for more than 70% of the mobile handset market, a prime target for commercial developers5. Borland is an active member of the Symbian Enterprise Advisory Council (SEAC), helping to define new ways of aligning software capabilities with high-priority business consumer needs.

"There are already more than 700 commercial C++ applications available for Symbian OS™ phones", said David Wood, executive vice president, partnering, at Symbian. "The introduction of C++BuilderX will make it easier for C++ developers to develop enterprise applications and take fuller advantage of the rich commercial opportunities that exists within the Symbian OS ecosystem."

Lee Epting, vice president of developer operations, Nokia® Mobile Software, commented:

"Nokia is firmly committed to supporting business customers with new and unique mobile enterprise solutions. These customers demand business driven applications that help increase productivity without sacrificing the end user experience. Borland C++BuilderX will help address this demand by assisting developers in building rich applications for our mobile platforms, such as the market leading Series 60, based on the Symbian operating system."

Andrew Bolwell, director of business development at HP® Mobile E-services Bazaar added:

"The introduction of Borland C++BuilderX is a great step towards accelerating the development of mobile services for the enterprise, as it finally allows for true end-to-end development. It is now possible to develop applications for the mobile terminals and the back-end server infrastructure with the same tool. At HP we are particularly excited about this, as it brings open systems developer productivity to a level previously only available in proprietary, single-vendor environments."

New Pure C++ IDE and Borland Enterprise Studio for Mobile

New features for enterprise mobile development incorporate integrated support for all Symbian™ Software Development Kits (SDKs) including Series 60 and 80, as well as first time support for the UIQ platform. Additionally, on-target debugging for mobile applications over Bluetooth;™ extensible SDK support for other mobile platforms and extended application lifecycle management help to ensure that software meets evolving business demands.

The C++BuilderX IDE is also incorporated in the latest Borland® Application Lifecycle Management (ALM) suite for mobile development, Enterprise Studio for Mobile, also launched today. The suite notably includes new application design modeling capabilities for C++ in the form of Borland® Together® for C++BuilderX.™

To broaden the appeal of mobile enterprise development in C++, C++BuilderX also introduces Rapid Application Development (RAD) capabilities with a technology preview of a new visual designer. This allows component-based drag and drop development and easy access to internally developed and third party mobile component libraries. C++BuilderX and Enterprise Studio for Mobile will be available in September 2003.

  1. Note to editors: Please see the September 16, 2003 Borland Software Corporation announcement: "Borland Targets World's largest Class of Enterprise Developers: Launches Borland® C++BuilderX™ and Borland® Enterprise Studio for C++BuilderX."™
  2. Mobile Industry Welcomes the Launch of Borland® C++BuilderX™

    Symbian®
    "There are already more than 700 commercial C++ applications available for Symbian OS™ phones," said David Wood, executive vice president, partnering, at Symbian®. "The introduction of Borland® C++BuilderX™ will make it easy for C++ developers to develop enterprise applications and take fuller advantage of the rich commercial opportunities that exists within the Symbian OS ecosystem."

    Nokia®
    Lee Epting, vice president of developer operations, Nokia Mobile Software, commented: "Nokia® is firmly committed to supporting business customers with new and unique mobile enterprise solutions. These customers demand business driven applications that help increase productivity without sacrificing the end user experience. Borland C++BuilderX will help address this demand by assisting developers in building rich applications for our mobile platforms, such as the market leading Series 60, based on the Symbian™ operating system."

    HP®
    Andrew Bolwell, director of business development at HP® Mobile E-services Bazaar added: "The introduction of Borland C++BuilderX is a great step towards accelerating the development of mobile services for the enterprise, as it finally allows for true end-to-end development. It is now possible to develop applications for the mobile terminals and the back-end server infrastructure with the same tool. At HP we are particularly excited about this, as it brings open systems developer productivity to a level previously only available in proprietary, single-vendor environments."

    Sony® Ericsson®
    Rikko Sakaguchi, senior vice president and head of Product & Application Planning at Sony® Ericsson,® among the top five manufacturers of mobile handsets, stated: "Professional developers need powerful tools to create business applications. The new Borland C++BuilderX environment will enable the developer community to truly take advantage of the capabilities of the most advanced mobile phones. We recognize the strong position of Borland among enterprise developers and are confident that this tool will help further enhance the use of Sony Ericsson smartphones in the corporate environment."

    Virtio
    Virtio CEO, Shay Ben-Chonin, provider of software models of hardware, allowing developers to begin coding before the mobile phones are in production, commented: "We find that Borland C++BuilderX makes mobile application development faster, and readily offers tight integration with developer tools such as Virtio Virtual Platforms."

  3. Source: Evans Data Report, Wireless Developer Survey Vol.1 2003
  4. Source: IDC, US Mobile Worker Population Forecast, July 2002
  5. Source: IDC', Worldwide Handset QView, Q2 2003 Shipments
About Borland

Borland Software Corporation (Nasdaq NM: BORL) is a world leader in platform independent software development and deployment solutions that are designed to accelerate the entire application development lifecycle. By connecting managers, testers, designers, developers, and implementers in real time, Borland enables enterprises worldwide to define and sustain their competitive advantage. For more information, visit: http://www.borland.com/us/ or the Borland Developer Network at http://bdn.borland.com.

All Borland brand and product names are trademarks or registered trademarks of Borland Software Corporation in the United States and other countries. All other marks are the property of their respective owners.

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